Patta x New Balance 920

Ad hoc poster campaign to reveil the collaboration of Patta with New Balance on the 920 model in London, Milan, and Amsterdam

On 9/ 20 Patta unveiled to the European sneaker world its first sneaker collab with New Balance and their newest 920 silhouette. With a black and white product orientated poster the streets of three European fashion capitals were selected for an additional ‘offline’ campaign to tease the sneaker lovers.

Within a week the campaign was distributed in all cities simultainously with A2, B1, A1 and postered mega sites.  

 

 

 

  • Fly posting | Postered mega sites
  • 1 creative
  • September 2020
  • Launch of new sneaker collaboration
  • Sneaker fanatics 
  • London (UK), Milan (IT), Amsterdam (NL)

 

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